Custom software for growing service businesses

Take the busywork off your team’s plate.

I build custom apps, automations and AI tools for 5–50-person teams that are tired of running the business on spreadsheets, copy-paste and one person’s memory.

Show me the bottleneck See what I’ve built

$4,000 for your first build · Then $4,000/month only if you want more

Inside Orbit: a CRM and operations workspace showing today's pipeline, tasks and follow-ups — *Orbit*CRM + operationsDemo view, sample data

1–2 weeksto a first working version

Direct with Neilno account-manager layer

Owned by youcode, data, accounts and access

First month money backif it’s not the right fit

Recent work

Real software. Built for real work.

Dashboards, client portals, internal tools, AI agents and customer-facing apps. Every product below is real and shipped. The screens are demos, rebuilt with made-up data.

Inside a CRM and operations workspace: pipeline by stage, today's tasks and a drafted follow-up — *Orbit*CRM + operationsEvery client, deal and follow-up in one place.

Inside a construction operations app: project billing table, change orders and schedule of values — *Commercial contracting*Operations appAIA billing, change orders and field tickets for a contractor.

Inside an agency workspace: client spaces, delivery board and hours logged against a retainer — *Praxis*Agency workspaceClient spaces, delivery board and hours against retainer.

Inside a funnel planner: ad, landing page, quiz, booking and follow-up steps connected on a canvas — *Preflight*Funnel plannerRun the whole funnel before you spend on traffic.

Inside an outreach app: campaign stats, a reply inbox and a suggested reply drafted for the user — *Magus*Outreach + inboxSequences out, replies in, next message already drafted.

Inside a trends dashboard: source feeds, discovery volume chart, rising topics and a written morning brief — *Pulse*Signal dashboardSeven data sources, one morning brief written overnight.

Inside a job application tracker: pipeline columns from saved to offer, with a resume match score — *ApplyOS*Job pipelineEvery application scored, tracked and followed up.

Inside a neighbourhood food marketplace: dishes for sale by neighbours with prices, ratings and pickup windows — *Suki Neighbors*Marketplace appNeighbours selling home-cooked food, building by building.

Inside a two-person habit app: shared streak, daily habits ticked by both partners and a letter in transit — *Tandem*Two-person appA product two people open every single day.

Inside a habit-tracking app: level ring, XP bar, daily quests and a 41 day streak — *LEVEL*Habit trackerDaily reps scored like a game so people keep going.

Inside a reference library: captured page thumbnails filtered by type, colour and capture mode — *Swipe*Reference library130 captured references, searchable in seconds.

Demo screens These are not live captures. The products are real and running, but every name, number and record you see here is made up, so no client information ends up on this page.

What I can build

Same skills, pointed at your business.

Everything above started as somebody's messy process. Here is the range, in plain English. Most first builds are one item off this list.

Apps and dashboards

Software your team opens every day.

Client portals with jobs, files and invoices
Internal dashboards that replace the weekly spreadsheet
Quoting, estimating and proposal tools
Booking, scheduling and dispatch boards
Job and project tracking with real statuses
A CRM shaped around how you actually sell
Invoicing, billing and payment tracking
Customer-facing apps and member portals
Finishing or cleaning up a half-built project

AI agents and assistants

The work nobody wants to sit and do.

Phone agents that answer, qualify and book
Inbox agents that draft the reply for approval
Document readers for invoices, permits and contracts
Call notes written straight into the job record
An assistant that answers questions about your own data
Lead scoring and routing to the right person
Quote and proposal first drafts from your templates
Review and summary of long threads before a call
Chat on your site that knows your services

Automations and plumbing

The copy-paste, gone for good.

Lead follow-up that runs without a reminder
CRM cleanup, deduping and enrichment
Data moved between the tools you already pay for
Nightly syncs into accounting and payroll
Reporting that lands in your inbox Monday morning
Forms, webhooks and the glue between systems
Review requests sent the moment a job closes
Scrapers and monitors for prices, permits or listings
Alerts when a number moves the wrong way

Not sure which one you need? That is what the first call is for. Bring the process, I will tell you what is worth building.

Book a free call

My build stack

The tools I use to design, build and ship your system.

Claude Code
Codex
VS Code
Supabase
Next.js
React
Vercel
OpenAI
n8n
Figma

Who this helps

Best for a growing service business with a busy team and a messy process.

You know the work should move faster. The problem is it still depends on copy-paste, constant follow-up or one person holding the whole process together.

A strong fit

You have 5–50 people and sell a service
Your team works across inboxes, spreadsheets and a CRM
A repeated process depends on one person remembering it
You want one accountable builder, not agency layers

Probably not a fit

You need a full engineering team on several products at once
You only need a one-off, few-hundred-dollar task
You want software before the team can explain the process
You need a person available inside your company full time

Common requests

How it works

From bottleneck to working software in three steps.

Pick the first win
- Lead follow-upStart here
- Quote handoffNext
- Weekly reportingLater
01
Pick the job worth fixing first
You show me the slow task, missed handoff or tool that almost works. We choose one useful first win together.
Working progress
1. Map
2. Build
3. Team test
First version ready
02
See a working version in 1–2 weeks
I build against your real workflow and send an update every day. Your team tests the work early, while changes are easy.
03
Use it, then decide what is next
We fix what your team finds and document the system. If you want to keep going, I optimize it or take on the next project. If not, it keeps running in your accounts.

What you get

The useful parts of a software team, without hiring one.

One relationship, one visible queue and no mystery about what is happening next.

↗

Direct access

You talk to the person designing and building the system.

One clear priority

Add as many requests as you want. We work on the most valuable one first.

Fast progress

Most first versions are ready to use in one to two weeks.

●

Daily updates

See what changed, what is blocked and what happens next.

100%

Owned by you

Your code, data, accounts, logins and infrastructure stay in your name.

No lock-in

Cancel any month. The systems already built keep running.

Check the math

What could one $4,000 build save over a year?

Use honest numbers. This compares one first build with 12 months of the work it removes.

That work costs about

$7,020

every month

First build: $4,000 once
12 months of this work: $84,240
Estimated year-one gain: $80,240

If one first build removes this work, a one-time $4,000 investment leaves an estimated $80,240 over the next 12 months.

Want more after it is live? Ongoing work is optional: $4,000/month to optimize the system or take on the next project.

Start with one build

Fix one costly bottleneck for $4,000.

$4,000first build

Built in your accounts. Keeps running after month one. First month money back.

Talk through your first build

Want to keep going? It is $4,000/month to optimize what is live or take on the next project. Otherwise, there is no monthly fee from me.

One first build focused on a costly bottleneck
Your system keeps running after the first month
Optional monthly work for improvements and new projects
First working version in 1–2 weeks
Daily updates and a weekly call
Design, development, testing and documentation
Every account and asset in your name

You work with the builder

Hi, I’m Neil.

I build practical AI and software systems. My background spans IT, design, websites, marketing and automation, so I can handle both how the system works and how it feels to use.

You will not be handed from sales to an account manager to a mystery developer. I stay on the calls, send the updates and build the work. I keep the client list small so that stays true.

Talk directly with Neil

Frequently asked

Questions people ask before we work together.

What can I ask you to build?

Internal dashboards, client portals, quoting and booking tools, lead follow-up, CRM workflows, AI phone or web agents, document processing, reporting and custom software your team or customers use.

What happens after the first build?

The first build is a one-time $4,000 project completed in the first month. It stays in your accounts and keeps doing its job. If you want more, we work at $4,000/month to optimize it or take on new projects. If not, there is no ongoing fee from me.

How fast will I see something?

Most first working versions take one to two weeks. Larger systems ship in useful pieces so your team can test them early instead of waiting months for a reveal.

Do I own what you build?

Yes. The code, data, accounts, logins and infrastructure belong to your business. If we stop, what is already built stays yours.

What if the first month is not a fit?

Tell me before the first build wraps and I will refund the $4,000. You get a full month to judge the actual work with your team.

What will it cost to run?

Hosting and API costs are usually modest and are paid directly from your accounts without a markup from me. I will show you the expected running cost before I build.

Start with the messy version

What is your team tired of doing by hand?

Show me the slow task or messy handoff. We will find the first useful fix and I will tell you honestly what it takes.

Show me the bottleneck